They expect to find solutions on social media, ... That figures to be a key question that a lot of executives might ask. And there are definitely ways of finding out. What is the most popular social media platform? But you can’t just ask questions. Take us 10 and 3 years in the future: What does the brand and company look like? 9. What does the future of your industry look like, and what role does your brand play in it? Discover announcements from companies in your industry. 7. You may feel you can't ask these questions to your customers. I also think that lots of businesses waste lots of time, money and effort in getting customer feedback. Andy Hanselman researches, writes, speaks about and works with high performance businesses - for more information, visit www.andyhanselman.com. My all-time favorite movie is _____. Consumer Trends in 2021: What's Actually Changing? What’s the biggest barrier to your success on social media? Includes the 25 essential social media marketing questions to ask. Subscribe to Social Media Today to get the must-read news & insights in your inbox. The focus and measurement for your social media marketing. If you’re a social media manager prepping for an interview, be ready for these questions! What’s the biggest obstacle to social media marketing growth with your current team? Social media can be used to achieve all these objectives, and more. What separates your product or service from direct competitors? 6. 3. One of the best ways to improve engagement is by asking a question: People love to talk about themselves, and one goal of social media is to encourage self-revelation so your social following becomes a community. A year from today, how would you measure your brand’s social media presence a “success?”. 10. Some questions you can ask to better understand target audiences: What are the backgrounds, demo and geographic profiles of your target customers? What do you hope to achieve using social media? What it teaches us: So, just to get you thinking, here are 10 questions you might want to consider asking your customers. What have you got to lose? Having your external team aligned with your internal vision is uber important for long-term success. How will you know you’ve achieved it? Where would you most value outside support? Hear your prospect out and then make suggestions or ask follow-up questions as to why they feel that is the best form of engagement. 7. Why do your clients (or customers, users, members) choose you? 7. This phase is one part audit, one part interview. But it makes sense for a company to have one primary objective. What would they find funny, useful, beautiful, and inspiring? Pinterest?Maybe it’s LinkedIn.. Maybe they don’t even use social media. Getting honest feedback at step zero puts the right combination of done-for-you (outsourced) and done-with-you (training) programs into perspective. Just one thing - it may highlight their priorities and key issues. Nobody likes surprises or miscommunications. … What is the one thing we should never stop doing? 3. Asking questions on social media is an excellent way to get the conversation going. Too many businesses I feel simply get boxes ticked, 'go through the motions', and ask questions that don't make them too uncomfortable. I'm all for getting customer feedback - it's a great source of ideas, opportunities, improvements, and it demonstrates to your customers you care (provided of course you do listen and then take action!). It’s a good thing you’re curious, since the road to growth and innovation is paved with customer feedback. The following is a list of social media questions that come up regularly in our Facebook group, the Strategies Salon & Spa Business Idea Exchange. It’s important for both, but in different ways. This helps you identify who your customers see as 'role models', and might just point something out that's not happening in your industry you could learn from. 2. Where does social fit into an organization’s marketing priorities? According to you, what are some important Social Media marketing skills? What is your purpose on social media? That's not a problem, but why not find some questions that you can ask? See our social media questionnaire below: (function() { var qs,js,q,s,d=document, gi=d.getElementById, ce=d.createElement, gt=d.getElementsByTagName, id="typef_orm", b="https://embed.typeform.com/"; if(!gi.call(d,id)) { js=ce.call(d,"script"); js.id=id; js.src=b+"embed.js"; q=gt.call(d,"script")[0]; q.parentNode.insertBefore(js,q) } })(). If Carlsberg ran our business, what would it look like? Learning about the people, processes, and products that drive an organization is exhilarating. Am I the only one who gets giddy at the thought of discovery meetings? Tell us one social media skill you’re good at and one that you want to improve. Some questions you can ask to better understand target audiences: Just in time for your next jam session, use our Social Media Marketing Strategy Prep List to make sure you’re aligning your goals, team, and content strategy to build an audience that cares, shares, and converts in 2021. 10 Questions to Ask Your Social Media Manager. How much are you spending per month on paid amplification? Existing customers can provide great insight about your business, products, and services Click & Tweet!. How many friends from your social media website have you met in person? An answer of, let’s say, “Go above and beyond what we’re capable of executing internally” or “Double our leads coming from social by EOY” helps articulate the true desire in a social media marketing partner. Why do you buy from us? As a tool for connecting a business with its customers, however, social media is vital to both. 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